Motherhood, Childhood, & Parenting

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Motherhood, Childhood, & Parenting —

the copywriter for all things mama + baby

You need a copywriter who knows your industry inside & out—and I’ve got 10+ years of experience with little ones in my back pocket.

Hi, I’m Audrey—childcare enthusiast & long-time nanny turned copywriter!

As someone who always wanted to be a mom, my experience in childcare began at the age of 12 and is still going strong 14 years later.

I always figured I’d move on from my work with little ones when I graduated college, but when the time came—it just didn’t feel right.

Rather than saying goodbye to the sweet families & kiddos I had built relationships with for years, I set out to create work that gave me the flexibility to keep doing what I love most.

I specialize in compelling,high-quality copy that bursts with your brand voice & makes your audience feel seen.

Let’s get real…

→ Marketing your snug-fit, leak-free diapers just isn’t the same . . .unless you’ve been up close and personal with the horror of a Level 10 blowout (If you know, you know…)

→ Teaching your community how to manage their toddler’s power struggles doesn’t feel really relatable. . . until you’ve lived through explosive tantrums first-hand (And boy, have I)

→ Knowing the difference between fluffy buzzwords and the pain points parents actually care about isn’t easy. . . unless you’ve walked a mile (or twenty) in their shoes.

Get your copy written by someone who knows your industry, your products, & your customers like the back of their hand.

Let's work together!

Copywriting

Whether you need product descriptions that jump off the page, blog content your audience can’t resist, or Instagram posts your community loves keeping up with—I’ve got you covered!

Email Marketing

Everybody wants strategic, frictionless email marketing (that actually brings in sales) but nobody wants to spend more time in the nitty gritty of their email provider (except me, hi!)

I’ll make smarter email marketing happen for you, so you don’t have to lift a finger.

What it’s like working with Audrey…

“Working with Audrey was so easy and seamless. She really took the time to learn my business and the copy she created was like it came out of my own mouth—I was amazed at how well she captured what I wanted to say to my audience.

Audrey helped me migrate my entire email list and created a completely new system for me to track behaviors to better serve (and sell to) my audience. My email marketing was taken to a whole new level!”

“Audrey has been wonderful to work with! She’s professional, flexible, intuitive, kind, and full of great ideas. We have instituted many of her ideas very successfully with great results. She’s so easy to work with and talk to!

Since we’ve started working together on email marketing, our newsletter open rate began to consistently hit 60-70%. I’d highly recommend her to anyone looking to refresh their copy and brainstorm creative ideas.”